search engine marketing

Search Engine Marketing (SEM) is a digital marketing strategy that uses paid advertising, such as pay-per-click, to improve your website's visibility on search engine result pages, leads, and conversions. Creating a PPC campaign is an efficient way to drive results quickly.

definition

To beat the competition and generate traffic on your website, Search Engine Marketing produces fast returns on investment. The most common method of Search Engine Marketing is Google's pay-per-click ads. PPC involves bidding on keywords that are searched by users in order to increase a website ranking on a search engine result page.

Unlike other ads that are skipped past, PPC creates an opportunity for your advertisement to show up on top of a user’s search engine result page, which increases the chances of clicks, resulting in traffic, leads, and conversions to your website.

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MAXIMIZE CONVERSIONS

It generates the most conversion value based on your budget

BETTER CLICK THROUGH RATE (CTR)

Increases the amount of clicks to your website

Graph metrics on computer screen SQO Marketing

EASILY CUSTOMIZABLE

Allows you to target specific keywords to target your audidence

our experience

successful ad campaigns

80%

AVERAGE REACH INCREASE

Using SEO and other digital marketing strategies such as remarketing and geofencing, Square One Marketing will create a custom ad campaign that will effectively target your audience on search engines.

After your ad campaign's launch, we closely monitor the insights and make appropriate adjustments to improve its performance, which will lead to more potential conversions.